Influencer Marketing.
You have heard the term before. You must have. It is literally all over the internet.
Can you really make money as an influencer?
OMG, I get asked that all of the time. The answer is unequivocally, YES. However, it is not as easy as some people think it is.
Some people think that they can throw something up on Facebook, Instagram or TikTok and all of a sudden be raking in the bucks.
That reminds me of folks who think that if they open the door of their new store they will just automatically be a success.
THAT DOES NOT WORK! Well, unless you are super famous already!
What does work is hard work and specialized knowledge and/or talent.
But let’s get down to it. What are the most common answers to how influencers make money?
Affiliate Marketing
This is likely the number one answer to how an influencer earns money.
This is not to be confused with someone who joins a Multi-Level Marketing company and calls themselves an affiliate.
An affiliate in the influencer market is someone who earns a commission by promoting a product or service created by another party. There are no levels, no purchase required by he affiliate or any such thing.
What is required is a genuine like of the product or service. Please do not promote things you do not genuinely have an interest in. Your readers and followers will know.
Live with integrity and run your business with integrity. This is the secret to success. Click To Tweet
This is how you will get the best results.
Sponsored Posts
The rule (yes, I consider it a rule) remains the same here.
Sponsored posts are prevalent on Instagram, Facebook, and even this blog. Look around and you will see them.
Sponsored posts are built around content marketing. They are an advertisement but they are full of insight and useful information. With content marketing you receive a great value in the advertisement. Some of the companies that sponsor posts are looking for the reader to learn about their products, others want you to visit their site and still others just want you to share your opinion.
Promote You
Allow people to get to know you. People do business with people that they know like and trust. Share of you and your beautiful self. You have a lot to offer but we do not know that unless you tell us.
Educate us about your area of knowledge. Do not worry about selling us something. Allow us to get to know you and what you offer. We will purchase your product or choose to work with you once you show us the value in it.
Tell us the story of why you do what you do. What makes you passionate? Is it a passion for access to higher education? Is it a desire to let people know that they can have health and happiness?
We want to know!
Use social media to increase income and use your platform to tell us about you!
There are many brilliant people that offer great tips. Learn from them but share your own brilliance, passion, and personality.
Do not simply copy what they do or what I do. That does not automatically mean that it will work well for you.
My style is me. It is genuinely me.
Be you, genuinely you, and the rest will follow. Click To Tweet
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24 thoughts on “How To Make Money as an Influencer”
Nice post, thanks for sharing. I never thought any money as an influencer would be easy, I never even thought being an influencer itself would be easy. Thanks for these tips.
It is definitely something that takes work, as you know. However, for many people they see us and do not have any realization for how much work we put in.
Ah yeah….this is coming up repeatedly as a very common question! And yes, it is a source of some good money. At the moment, I am working more at promoting myself.
With promotion and consistency you will reach your goals.
Affiliate marketing can be lucrative, building a loyal following is crucial.
The loyalty to your audience and your audience to you is primary.
I think it’s about building your brand first. Start with small projects. Collect and make your portfolio then pitch to bigger brands.
Building your brand has to come first. Of course, that also includes knowing what you stand for and what is important to you.
Great ways to make money online. It’s going to take some time before you get the bread.
Fransic
It takes some time and some work.
I do wish i am an influencer too..
Although i have experienced monetizing my platform using the methods you have mentioned here.. Affliliate marketing however is quite tricky for me.. And yes i guess influencers can benefit from it a lot knowing that they have bigger reach..
Sponsored posts and direct advertising are quite common for bloggers too
Milton, the it reach is certainly a great benefit when monetizing. Affiliate marketing and all the other ways to monetize certainly takes some studies so as to know what to do and where to spend your time.
Thanks for this Elise. I am doing well with sponsored posts but I need to work more on affiliate marketing. Another way to make money as a blogger is to sell your own products or services too.
Affiliate marketing is something you want to work on more but you are rocking the sponsored post. Having your won products/services is the best way to earn and make the world a better place.
I think it’s wonderful that people have found various ways to make a living or successful side hustle online. Kudos to them for putting in the hard work and time!
Thank you, Rosey. Many, myself included, have made a wonderful side hustle or full business as an influencer.
You’re right, the money is there, but it isn’t always easy! I’m working on finding ways to get more sponsored posts for my blog.
It is not always easy. You are consistent and offers lovely blog, with that the rest will come.
This is a great list and I agree with you. I’ve earned money through some of the things you mentioned here. Blogging, and being an influencer for some people, is a good way to earn income.
Ivan, you have had success as a blogger. It is a good way to earn income and pend time dong what you love.
Those are all great ways to make money as an influencer. It is nice when you get to the point when the companies approach you, but until then, it’s a hustle for sure!
That is the juicy stuff. ITs great when they start coming to you.
Really good article for influencers. Thanks for sharing with us. Lots of things still learning.
You are very welcome. To keep it real, I just want to let you know that the most successful influencers are all always learning.